Lip Service is a voice-over artists agency, which has been based in London’s Soho for the last 27 years. Having been recently taken over by the founder’s daughter, they wanted to reposition their business in a more visually dynamic and contemporary way, to be perceived as a media focused creative agency.
Inspired by Soho’s neon signage, the new LS monogram and logotype are forward looking, without forgetting its roots. To differentiate Lip Service from their competitors, the website’s landing page highlights the end results of working with Lip Service by showcasing their clients recent projects.
Agency: Paul Made This
Role: Strategy, Design, UX & UI Design